Published Articles

NIMBY Knows No Borders

By Al Maiorino | June 22, 2012

It’s no secret that, in consumer-oriented societies like the United States, energy consumption and the environmental ramifications of our consumption are always front and center in the public consciousness.

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Tips on How to Successfully Announce a Clean Energy Project

By Al Maiorino | June 7, 2012

When beginning a development project, there are many factors that contribute to a successful announcement campaign if combined properly – what the group or organization is trying to achieve, who the target audience is, what opposition may occur, and by what means the message will be conveyed.

Get Projects Passed with Grassroots Campaign

By Al Maiorino | May 30, 2012

As energy companies realize the benefits of proactively countering or avoiding NIMBYism to their projects, they need appropriate campaigning techniques.

How to fight the “Not In My Backyard” syndrome

By Al Maiorino | May 11, 2012

You have plans to build a biorefinery. Jobs, tax revenue, and much more are the benefits that will resonate with the community. At the first public hearing, however, opposition arises due to fears of having such an industry in the community. The entitling agency takes notice, and now you must build support, long after you have announced your plans and opposition has solidified.

The Right Grassroots to Counter Opposition to Energy Projects

By Al Maiorino | April 25, 2012

Now that energy companies are realizing the benefits of proactively countering or avoiding NIMBY (Not In My Backyard) type of opposition to their projects, it is important these same companies employ the use of appropriate campaigning techniques. If your firm finds itself involved in a NIMBY fight, take the steps necessary to ensure the proper message is getting out to the public.

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Nix the 2012 NIMBYs

By Al Maiorino | February 9, 2012

Al Maiorino kicks off 2012 by revisting how NIMBYism cast a shadow over the renewable energy sector in 2011, inhibiting the roll-out of new capacity. “The renewable energy sector has experienced an increase of NIMBYs resulting in major complications and setbacks for the industry,” he says.

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NIMBY Going Global

By Al Maiorino | November 21, 2011

Our expert blogger, Al Maiorino reports that one of the most rapidly developing areas of the public affairs industry in the United States is the Not-In-My-Backyard (NIMBY) niche. The NIMBY ‘Syndrome’ is a tricky phenomenon that most commonly affects the industrial and renewable energy industry in particular.

Local Support May Be the Key to Success!

By Al Maiorino | October 6, 2011

When looking to gain public support for your renewable energy project, developing a grassroots campaign may be your best strategy. Many people seem to have a vague understanding of what a grassroots campaign is but very few know what exactly it entails.

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Alternative Advertising for Alternative Energy

By Al Maiorino | October 4, 2011

“The renewable energy industry needs to engage in a massive public relations campaign that will remove the myths and provide the public with the clean facts about green energy,” says Al Maiorino in his latest blog article, which provides practical advice on public relations for renewables companies.

Defeating NIMBYism

By Al Maiorino | August 31, 2011

Overcome project opposition through strategic offense and building a local alliance

Picture this: the CEO of a large biofuels production corporation wants to pursue a new development. The economic difficulties haven’t slowed his company so he decides to build a new biodiesel plant neat a small town in Massachusetts.

Renewable Energy on the Radio

By Al Maiorino | August 30, 2011

Educating the public is important for any project, and even more so for industries people know little about. To garner support, the community has to understand what you do, what you propose and how you plan to carry it out.

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Why do people oppose wind energy development?

By Al Maiorino | August 12, 2011

An industry that is often affected by local opposition in the United States is that of wind energy development. It seems odd that businesses that attempt to bring clean energy and preserve the environment are frequently faced with disapproval from local communities.

Controlling NIMBY

By Al Maiorino | August 8, 2011

Picture this: the CEO of a large ceramics company wants to pursue an innovative product opportunity, and he decides to build a new production plant near a small town in Massachusetts. The company’s management team constructs the business plan, collects the proper paperwork and prepares for the approval process.

Small Country That Became a Big Leader

By Al Maiorino | August 7, 2011

For the last 200 years, the United States has been considered the engine of the world’s progress. While traveling the world I’ve noticed that each continent has its own character – Europe is history and culture, Africa is nature and wildlife, and North America is technology and progress.

Steps to Take When Facing Community Opposition

By Al Maiorino | July 13, 2011

Community opposition to the local development of a mining operation is an all too familiar picture. Take the following example in which the chief executive officer of a large US coal-mining corporation wants to pursue a new development.

Why Do People Oppose Wind Development?

By Al Maiorino | July 3, 2011

Wind power development is often affect b local opposition. It seems odd that businesses that try to bring clean energy and preserve the environment are frequently faced with disapproval from local communities. We talk about the necessary changes in our lifestyles in order to save the planet, yet when a practical solution is proposed we often seem to be against it. Why do people support clean energy in theory yet fight against wind farm development?

Social Media in the Renewable Energy World

By Al Maiorino | May 19, 2011

A New Goal for the Renewable Energy Industry: Educating the Public

In a world full of excess – from energy consumption to environmental pollution – it is only natural that companies explore alternative sources of energy.

Origins and Explanation of Antagonism Toward Windfarms

By Al Maiorino | April 15, 2011

An industry that is often affected by local opposition in the United States is that of wind energy development. But why? It seems odd that businesses that attempt to bring clean energy and preserve the environment are frequently faced with disapproval from local communities.

How to win the fight against NIMBYism!

By Al Maiorino | March 30, 2011

Picture this: the CEO of a large biomass corporation wants to pursue a new development. The economic difficulties haven’t slowed his company so he decides to build a new plant near a small town in Massachusetts. The company’s management team constructs the business plan, collects the proper paperwork and gets ready for the approval process.

Do you have control over NIMBYism?

By Al Maiorino | March 23, 2011

Picture this. The chief executive officer of a large biomass corporation wants to pursue a new development. The economic difficulties haven’t slowed his company so he decides to build a new plant near a small town in Massachusetts.

The Other Big Issue in Scaling Up: Land Use Permission

By Al Maiorino | February 13, 2011

Picture this: the CEO of a large algal biomass corporation wants to pursue a new development. The economic difficulties haven’t slowed his company so he decides to build a new biorefinery near a small town in Arizona. The company’s management team constructs the business plan, collects the proper paperwork and gets ready for the approval process.

Beyond the Backyard: The NIMBY of Today

By Al Maiorino | October 11, 2009

“Not in my backyard,” or NIMBY, is a term used to describe a person or a group of people who strongly oppose new development in their communities. Whether it’s a new housing complex, retail development, casino or power plant, NIMBYs – as they are commonly referred to – will actively organize to communicate their opposition to a local project in an effort to curb development.

Facing the Local Opposition – Al Maiorino interviewed

By Al Maiorino | June 6, 2009

As the biomass power industry grows, so do the organizations that seek to stop it. Opponents have been influential in postponing and even terminating plans for proposed plants, forcing developers to be more savvy in their pubic outreach.

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